One of the most attractive aspects of Highlands East is its location. While specific details about its proximity to major employers, downtown Austin, and the airport weren't directly available, San Marcos itself is strategically positioned between Austin and San Antonio, offering residents easy access to both cities. This location benefits those working in these major urban centers, providing a balance between urban work opportunities and suburban living.

Recreational opportunities in and around Highlands East add to its allure. While direct information about recreation specific to Highlands East wasn't available, San Marcos, the encompassing city, is known for its beautiful natural landscapes and outdoor activities. The area boasts a range of parks and trails, a natatorium, and the Rio Vista Pool, providing ample opportunities for outdoor enjoyment and fitness​​​​​​. Additionally, the San Marcos River, a popular spot for river recreation, further enhances the outdoor experience for residents​​.

The neighborhood's convenience is further underscored by the availability of essential amenities. Residents have access to various utilities such as electric, gas, water, wastewater, and telephone services, ensuring a comfortable living environment​​. While specific information on nearby grocery stores and restaurants was not readily available, San Marcos hosts a variety of shopping and dining options, reflecting the area's growing popularity.

Education is another key factor in the appeal of Highlands East. The area is served by schools like Hemphill Elementary School, Laura B Wallace Middle School, and Jack C Hays High School, which offer education from kindergarten through high school. These schools, with varying ratings, are situated within a reasonable distance from the neighborhood, making them accessible for residents​​.

Regarding real estate, Highlands East predominantly features midsize homes. These homes cater to a range of preferences and lifestyles, reflecting the diversity of the community. The real estate options in this neighborhood, while competitively priced, offer a variety of styles and designs to suit different tastes and needs​​.

Residents of Highlands East appreciate the community for its balanced lifestyle offerings. The combination of convenient location, recreational amenities, accessible education, and diverse real estate options create a desirable living environment. The neighborhood's proximity to major urban centers like Austin and San Antonio, coupled with the tranquility and natural beauty of the Texas Hill Country, makes it an attractive option for those seeking a blend of urban convenience and suburban comfort.

In summary, Highlands East in San Marcos, Texas, offers a compelling mix of accessibility, recreation, convenience, education, and real estate variety, making it an appealing choice for those looking to live in the Texas Hill Country with easy access to major urban centers.